Your business is growing rapidly, and the old formula of Excel spreadsheets just isn’t cutting it anymore. You’ve probably heard of or even considered using a business management tool, but with so many options and applications, finding the right software for you and your company seems like a headache.
Some softwares do one thing you need, others may have two or three, but at the end of the day, you’re frustrated that you can’t find one that does everything you want. Your solution may be to considering investing in your own custom software. Why not? You’ll get everything you want exactly how you want it – right?
While this method can be successful, you should really consider all of the factors that go into the production of a custom platform before you decide to make the leap.
Most custom CRM software solutions will run you north of $30,000 – and that’s just out of the gate. When you hire a company to create your own custom software, you’re not just paying for the platform – you’re paying for a project manager, designers and programmers on top of hosting fees, customer service and maintenance. Add an app or offline services, and that’s a lot to take on for any business.
Sure, when you make that sort of commitment, you get to drive the bus when it comes to customization. But sometimes that can backfire too. You think you know what you want and how you want it to work because you know how you run your business, and a programmer is more than happy to bring your vision to life. The problems arise down the line when you want to add features, upgrade, or make changes to a platform that was designed as a one and done tool. Everything you do is an extra cost, and at the end of the day, you’ve made and will continue to make a considerable investment to keep up.
Dedicated Solutions are already built, and many allow you to customize the features you have access to. On top of that, you don’t have to worry about software updates, server failure, or any of the small day to day issues that come with maintaining a custom program. Dedicated Solutions are also constantly innovating to stay ahead of their competition, so new features and programs that you might not have known you needed are already in the pipeline and become available as part of your subscription all the time.
You’ll spend significantly less per month worrying about your solution.
Building a custom platform from the ground up takes time. You’ll find your first few months consumed by meetings discussing everything from how it works to how it looks – and these are not simple questions. When you’re running a business, your time is important. You may not have the luxury of a 6 to 8 month planning, programming, implementation and training process before you actually get to start using your product.
It will take time to learn a new software, no matter if you build it yourself, or go with a Dedicated Solution. But you’ll spend a lot less of it going with a pre-built solution. Training and implementation are streamlined by dedicated staff, so you can get your whole team up and running in weeks, rather than months.
If you’re an owner or a business manager, your focus is likely to be on running and growing your business, so you’ll need to allocate some of your other resources to managing the process. These resources could be your office staff and sales teams that may or may not have the time or the experience necessary to dictate the parameters of a business management software platform. If that’s the case, you will end up dedicating the time you might not have, and your business could suffer for it.
After all that is said and done, you’ll still need to maintain and manage the platform you’ve created. Again, this may not fall into the wheelhouse of your staff, which means you could end up needing to hire additional resources, or source them out to a third party, which will cost you more at the end of the day.
No matter what route you take, you’ll still need everyone on your team to learn how to use a new software platform. Consider though the back-end process of managing assets, support questions and those updates – a dedicated solution will already have those resources in place and will reduce your overhead through that access.
At the end of the day, you know what solution will ultimately be the right fit for your business. ROI and resources aside, make sure you do your research and carefully consider all aspects before you dive headfirst into an investment.
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